Kasya - Case Study

Website Overhaul For Boosted Online Presence

Multiplying sales with an attractive website

Discovery TCO Analysis Risk Assessment

The Client

Kasya is an e-commerce brand offering mainly women’s collections. Their website was outdated, and its performance was getting affected badly.

"Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s"

Jane Smith

The Challenge

  • The outdated website was negatively impacting the brand’s sales.
  • Lack of features and slow loading time were affecting user experience.
  • The website’s mobile responsiveness required improvements.
  • Mobile shoppers faced inconvenience due to disorganized product display.

Our Strategic Solution

A comprehensive modernization strategy across four key phases

01

Understanding Website Goals

We teamed up to redesign the website to attract more customers and optimizing the same for all devices alike.

Optimizing
02

Simplifying The Navigation

Our team gave a professional look to the website layout and organized the products for easy navigation.

Organized
03

Faster Checkout Process

The implementation of a clean design and streamlining of the checkout process was done.

Streamlining
04

Enhanced Shopping Experience

We paid attention to enhancing the mobile responsiveness of the website and image optimization for a great shopping experience for the users.

Responsiveness

Outcome

The loading time of the website turned faster, which improved the engagement rate for Kasya’s website. There was a surge in sales and repeat rates as the layout was user-friendly. The improved functionality helped decrease the bounce rates and ensured customer satisfaction. SEO optimization brought increased organic traffic, and the customers shopped conveniently. The brand visibility was enhanced as Kasya was reaching a greater audience globally.

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