Skip to content
PPC & Google Ads · San Jose & the Bay Area

A PPC agency for San Jose that measures what the ads actually do.

We run Google Ads for San Jose and Bay Area companies the way a finance team runs a budget: every dollar tied to an outcome, nothing spent on intent signals that don't convert.

What San Jose companies bring to us

01
Budget burning on the wrong intent

B2B companies in the Bay Area running broad match keywords and paying $40+ CPCs for traffic that bounces, or informational queries with no buying intent. Expensive and invisible until someone actually looks at the account.

02
Attribution that doesn't connect to revenue

Spending on ads without knowing which campaigns drive actual qualified pipeline, so cutting budget is guesswork, scaling is dangerous, and the monthly report is metrics theater rather than business intelligence.

03
Campaign managers who don't understand the product

Agencies running generic copy against wrong intent signals, because they can't articulate what the business does, who the buyer is, or why someone in San Jose would buy from this company and not a competitor.

Companies we've worked with

Ailyze
B2B SaaS with paid acquisition tied to trial signups, not traffic volume.

Ailyze's buyers are qualitative researchers, a specific audience with specific search behaviour. We ran paid campaigns scoped to high-intent queries and connected them to trial activation, not impressions.

Read the case study →
Setera
Enterprise software with long sales cycles and multiple decision-maker personas.

Setera's deal cycles run weeks. We built campaigns around the decision stages (awareness, consideration, and re-engagement) with copy matched to each buyer persona, not a single generic message.

Read the case study →
ResInnov
Landing page performance rebuilt alongside the platform, ads and destination aligned.

Because we rebuilt ResInnov's platform, we could fix the landing pages ads were sending traffic to at the same time. No paid traffic going to slow, broken pages.

Read the case study →

How we work

Campaign auditfrom $750

Full account review: wasted spend, structural problems, match-type issues, and a prioritised fix list you can act on or hand to us.

Monthly managementfrom $1,200 / mo

Active campaign management with weekly performance checks, monthly reporting tied to qualified leads, and creative iteration when copy stops working.

Growth managementfrom $2,500 / mo

Broader scope: search, display, remarketing, and landing page iteration, run by the same team that builds the sites the ads point to.

Same model as our full PPC practice: campaign audits from $750  ·  monthly management from $1,200/mo  ·  growth management from $2,500/mo. Pricing in USD. INR billing available.

Why San Jose companies work with Shubpy

Most PPC agencies optimize for the click. These are the reasons clients who've been burned by that approach come to us instead.

Direct founder involvementShubham Wadhwa is involved in every engagement from scoping through delivery. Not delegated after the first call.
founder-led
Engineering depth behind the campaignsWe can fix what we find: slow landing pages, broken conversion tracking, backend attribution gaps. Campaigns and the sites they point to.
eng-backed
Eight years working with US clientsWe've been working with American companies for eight years. We understand US buying behaviour, market intent, and how Bay Area B2B buyers search.
8 years
Real timezone overlap9am–1pm PST overlap window, every day. Real-time on urgent campaign issues. Not a 12-hour lag when something breaks.
9am–1pm PST
Long-term relationships, not sprint deliveryPPC improves with account history. Most clients have worked with us for more than two years. We learn the business, not just the account. Negative keyword lists, bid strategies, and audience segments all sharpen over time.
avg. 2+ yr
Bay Area presenceSan Jose office for account reviews, kick-off briefings, and strategy sessions.
San Jose, CA

About the account and the budget

Do you run Google Ads for San Jose and Bay Area businesses?+

Yes. We manage Google Ads and paid search for San Jose and Bay Area companies, with a focus on qualified pipeline, not click volume or impressions.

What budget do you recommend to start?+

For most Bay Area B2B companies, a minimum ad spend of $2,000–$3,000/mo makes sense to gather meaningful data and test copy. We'll tell you whether your category's CPCs and buying cycle justify paid search at all, including if the answer is no.

How do you measure whether campaigns are working?+

We tie reporting to qualified leads and pipeline, not click-through rates. If you have a CRM, we connect ad data to it. If not, we set up conversion tracking that reflects actual business outcomes, not proxy metrics.

Can you take over an existing Google Ads account?+

Yes. We start with an audit, show you what's wasted and why, and give you a clear fix list before taking over management. You see the state of the account before we touch it.

Do you support US time zones?+

Yes. We maintain a 9am–1pm PST overlap window every day: real-time response when campaigns break or need urgent changes, not a 12-hour lag.

Start with the audit.

Tell us your current budget and target. We'll show you what's wasted, what would work, and what the realistic return looks like, before you commit to management.