White-label web design and build, under your name .
White label web development for agencies: design and front-end build delivered under your brand, wired to a real backend when the project needs one. Senior engineers, your voice, your reporting. NDA and no-poach as standard.
The gap most agencies feel is between the design they sold and the build they can staff. We close it quietly: we take the design and ship it faithfully, under your brand, on your timeline. Your client sees your name. We stay invisible, and we never poach.
From a design file to a live, fast site.
We build to the design, not around it. WordPress or custom, front end or full stack, all white-labelled.
Design to production
We take your Figma and ship it faithfully: pixel-honest, responsive, and accessible. The build matches what you sold the client.
WordPress or custom
Whatever fits the project: a custom WordPress theme, or a Next.js build wired to a headless CMS or backend.
Front-end engineering
Fast, accessible, responsive front ends built to Core Web Vitals, so the site you hand over performs as well as it looks.
Backend when needed
When the site needs real functionality, we build the backend too, so you are not stitching a second vendor into the project.
How a white-label build runs.
Private scope
We scope the design and build with you, under NDA. You stay the single point of contact with your client.
Built in your brand
Delivered in your voice and reporting format, on the timeline we agreed. Nothing carries our name.
Handover or maintenance
A clean, documented handover, or an ongoing white-label maintenance plan you resell as your own.
What white-label web development means
White-label web development is design and build work delivered by an outside team that your agency resells under its own brand. Your client sees your name on the staging link, the live site, and the handover; the partner stays invisible. It usually covers front-end build from a design file, full-stack builds with a real backend when the project needs one, and the handoff or ongoing maintenance after launch.
What is included, and what is not
Honest scope is a trust signal, so here is the line we hold on every build.
Included under your brand: front-end build from your Figma, pixel-honest and responsive; WordPress themes or custom WordPress and Next.js builds; a real backend and APIs when the site needs functionality; Core Web Vitals and accessibility work; staging on a link that carries your brand; and handover documentation your team can support. SEO and content are available through white-label SEO, and upkeep through maintenance.
Not included, by design: original brand or UX design from scratch, unless you scope it in; direct contact with your client, ever; hosting or a support retainer unless agreed; guaranteed search rankings, that is an SEO engagement; and work outside the approved scope without a new quote.
What the first two weeks look like
Onboarding runs on a predictable rhythm, not a fixed guarantee. The ranges below are typical for a standard build.
Days 1 to 3
We agree the scope, sign or work under your NDA, and take the design files, assets, and access. You stay the only name the client hears.
Days 4 to 10
The first build milestone lands on a staging link under your brand, so you can show progress to your client as your own work.
Week 2 onward
Build continues against your review in your own process, so the quality bar is yours, through to handover or a maintenance handoff.
A white-label build partner vs an in-house dev hire
Agencies usually choose between hiring build engineers in-house or partnering with a white-label team. In-house pays off once you have steady, full-time build volume; white-label wins while that volume is uneven.
| White-label build with Shubpy | In-house build hire | |
|---|---|---|
| Cost | Pay per project you place | Full salary, benefits, and tooling whether or not a build is in the pipeline |
| Ramp time | Productive from your first project | Weeks to hire, then onboarding before they ship |
| Range | Front end, WordPress, custom, and backend in one team | Usually one stack, rarely full stack |
NDA, no-poach, and how handover works
We work behind your brand and the agreement makes that binding, not a promise. An NDA is signed before we see the project. A no-poach clause means we do not contact, pitch, or solicit your clients during the engagement or after it. Staging links, repositories, and assets stay in your or your client's accounts where possible, so nothing routes through a name your client could see. At handover you get the code, the documentation, and a clean repository, with your name on all of it.
Straight answers.
What is white-label web design?+
Design and build delivered under your agency's brand. Your client sees your name on the site and every deliverable, while we do the engineering invisibly, under NDA and no-poach terms.
Do you design, or only build?+
We can do both, but most agencies come to us with a design and need a senior team to build it faithfully. We ship your Figma to production, pixel-honest and fast.
WordPress or custom, which do you build?+
Both. We build custom WordPress themes and modern Next.js sites wired to a headless CMS or backend. We recommend the right one for the project, then build it under your brand.
Will you contact our clients?+
No. No-poach is standard. We do not contact, pitch, or solicit your clients. You keep the relationship and the margin, always.
What is white label web development?+
White label web development means an outside team builds websites and web apps that you sell to your clients under your own brand. Your client deals with you, and the build partner stays invisible.
What should I look for in a white label web development company?+
Look for senior engineers, a process that fits your workflow, NDA and no-poach terms, and clean documented handover. Ask to see how they deliver from a design file, not just a portfolio.
What does a white label web development agency deliver?+
Design to production builds, custom WordPress themes, Next.js front ends on a headless CMS, and backend functionality, plus handover or a maintenance plan you can resell.
How much does white-label web development cost?+
Builds are quoted per project once we know the scope, stack, and whether a backend is involved, so you can set your own client-facing price and resell at your margin. We do not publish a public rate card; ask on a confidential call.
Do you work in our stack and tools?+
Yes. We build in your repository, from your Figma, inside your project tracker and review process. The deliverable fits the way your team already works, so handover is clean.
How fast is a standard build?+
Front-end builds typically ship in weeks, not months, and larger full-stack scopes are scoped with you up front so you can commit real dates to your client. We flag risks before they move the date.
Have a design you need built, quietly?
A confidential call, NDA first. Send us the design and the deadline and we will tell you honestly whether we can ship it under your brand on time.